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  • Amazon Affiiates, What WP Theme Are You Using WIth Great Success?


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    4 replies to this topic

    #1 Gadget

    Gadget

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    Posted 16 February 2012 - 21:53

    I'm having a hard time finding the best converting Wordpress theme, free or paid, for my Amazon sites. So I'm curious to know what themes are you guys using that seem to have an exceptional or above conversion rate.

    And it doesn't matter how you go about it. Review style, Ecommerce Style, Blog, whatever works for you.

    Thanks

    Gadget B)

    #2 Rainmak3r

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    Posted 16 February 2012 - 22:21

    Hey Gadget...

    Not sure what issues you're having with Amazon, as far as ranking or conversions go.

    Honestly, I've never been one to use a cookie cutter theme for my websites.
    I usually strip the blog of all sidebars, and use my own product related images within the blog posts to make sales.

    A few years ago I came across a course called "Info Product Killer" and, whilst this course was promoting Amazon products using static html sites, I soon realized that the wordpress platform was easier to rank than static sites.

    At the time, Kubrik was the most prevalent wordpress theme for any basic wordpress install.

    So, I played around with firebug (firefox) to make the blog look like a regular site, and all my blogs to date have the same format.

    Bear also in mind that, from a seo perspective, wordpress is definitely NOT user friendly.. most titles within the title tags <title></title>, leave spaces at the beginning of the keyword, i.e. <title> my keyword</title> instead of <title>My Keyword</title>

    Now, there are a lot of schools of argument in terms of whether the former format is seo friendly or it doesn't matter... but for me, it matters.

    Also, most themes only have the H1 tag within the header.php file, whilst the page.php and single.php files will have H2 tags only for each single blog post.

    As for the title format of single pages, wordpress usually has it in this format - title of post >> title of blog,  or permalink >> title of post >> title of entire blog.

    I also tend to make my blogs show one page per post, instead of the continuous multiple posts per view (as is wordpress in its default state).

    I could go on and on to elaborate what I've been up to, seo wise to optimize my blogs... but that's for another topic.

    In short, it doesn't matter what theme you use, just make sure your onpage factors are optimized in such a way that the competition will be scratching their heads at what's under the hood of your theme.

    Hope this answers some, if not all of your concerns.

    Good luck.

    Edited by Rainmak3r, 16 February 2012 - 22:24.


    #3 Gadget

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    Posted 16 February 2012 - 23:39

    Well, seo and wordpress I got it down to the knee. I have to do some tinkering in the php once in a while for any theme I need to change up. I also use Yoast Wordpress SEO, which is a godsend for seo purposes.

    And to be honest, I'm not a real fan of those 'Review Themes' you see sometimes. I normally take a clean, easy-to-navigate theme and edit it enough to my liking, from a visitor point-of-view. The thing is, conversions could be a lot better than they currently are.

    #4 TerryKyle

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    Posted 17 February 2012 - 00:18

    From a Google Human Reviewer perspective too Gadget, you should have a price comparison widget on your site.

    This site is one that Google cites in their training guide for Human Reviewers as a 'good' aff site as it offers something of value (sample inner page):

    http://www.mysimon.com/prices/mustek-dv-520t-flash-media-camcorder?tag=centerColumn;47088124

    Amazon is usually the cheapest price anyway but only having Amz aff links will most likely get your site slapped by a GHR. I use Azon Snatcher from WF at the moment for this purpose but am developing my own plugin with specific features that I want.

    #5 malphas

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    Posted 17 February 2012 - 01:29

    View PostRainmak3r, on 16 February 2012 - 22:21, said:

    I usually strip the blog of all sidebars, and use my own product related images within the blog posts to make sales.

    This! I've found removing absolutely all distractions from the copy really helps with conversions. You want people to read, click and convert. Sidebars, big headers and cumbersome navigation normally detract from this.

    Another thing I've found that works quite well is matching your colour scheme and theme layout to Amazon. Also check Amazon Simple Admin, you can make some epic custom templates and build an entire site based around it.

    This is what is working well for me at the moment, your mileage may vary :)

    Edited by malphas, 17 February 2012 - 01:31.





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