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  • how best to handle a ton of dup content on a clients existing site?


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    #1 googlealchemist

    googlealchemist

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    Posted 13 February 2012 - 14:05

    Good example is a new lawyer client, they thought it was a bright idea to make a ton of blog posts that consist of nothing but straight copy/paste of case studies and other legal technical stuff.

    Good intentions but even if your average client would ever read anythingn like that which is doubtful, it's just a ton of blog posts of pure onsite dup content.

    What's the best way to handle this?

    Deletion of the whole thing and adding it to the noindex file? Then starting a fresh blog on a different directory? This is a blog in a directory not the root itself

    I hate to think of the task of getting someone to rewrite unique conten for each post?

    301 the whole blog to the root? Will that simply pass any linkjuice or does G still read whats on the page whilst redirecting?
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    #2 TerryKyle

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    Posted 13 February 2012 - 14:26

    301 the whole blog to the root? Will that simply pass any linkjuice or does G still read whats on the page whilst redirecting?


    Quite a mess you inherited there G.

    As you've suggested, 301 all the (indexed) dupe pages to the root domain (delete the unindexed rest) IF the homepage still looks OK i.e. indexed, ranking and with PR.

    Or, the much faster option is to delete all the dud pages and do a 404-301 to the root.

    I'm assuming that none of those lousy inner pages is actually bringing any traffic?

    Clients huh!

    #3 googlealchemist

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    Posted 13 February 2012 - 16:23

    Hey thanks a lot terry

    For a better context, the site is a pr 4, and I have it ranked for 'city divorce attorney'...and it's a big ass city! So it ranks well, but I want to make other kw easier, and don't want the slow death of onsite dup content to work against me later on either...

    So the 301 would just skip the dup content and go straight to the root? G does not read whatever is on the page being 301'd anymore?

    Faster option always sounds nice, but I'm willing to take time and do it the best way even if it's not the fastest. Talking about a ton of money here via the actual client and a ton of upcoming referals.

    Thanks again
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    #4 RideToHell

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    Posted 13 February 2012 - 23:35

    I would suggest you let the content sit there as-is, hire a web designer to implement this: Set a transparent image for all the duplicate content pages, so search engines can't crawl the content, but users can do it. Not the smartest way, but yeah, it works.

    If you can edit the content, I would suggest you hire a content writer, and get him to write a lot of unique related content, then add that content within the duplicate content. This will reduce the duplication level of those pages.




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